The data in Google Analytics does not personally identify you.
Google AdSense uses cookies as part of how they market to you.
Part of the wording Google requires site operators to include in their privacy policies includes:
- Google, as a third party vendor, uses cookies to serve ads on your site.
- Google's use of the DART cookie enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the Internet.
- Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.