I think FastMail's main remaining selling point for individuals is that it combines good reliability with good privacy. With other providers, you tend to lose one or the other. For instance, Google has excellent reliability, but I have not believed their data protection policies for a long time. Meanwhile, most smaller providers with privacy policies I trust do not have a sufficiently robust infrastructure for me to feel comfortable. Secondarily, but still important, FastMail's performance remains good.
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