Quote:
Originally Posted by TenFour
One of the largest formatting issues we all face is that no matter what your email looks like when you create it you have no control over how the message will be rendered at the receiving end. IMHO it is not worth struggling to format plain text messages. More than 50% of your messages are probably being opened on phones in the first place, which might destroy your formatting too.
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The fundamental issue that people are struggling with is that HTML was never intended to be a word processor. Originally, HTML was intended to represent the structure of the information, with the user deciding how they want to see it presented. Later HTML versions (especially in conjunction with CSS) provide features that allow you to attempt to force the HTML documents to be displayed in a manner you define, but the control is not absolute. Where you really want the recipient to see the information in an exact format, you pretty much need to use something other than HTML. Commonly, PDF attachments are the best solution, though using images in the main body of the email is sometimes done instead, especially in marketing emails.