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TenFour · 20 Apr 2019, 08:34 PM

Why are advertisers willing to pay for so-called "targeted advertising?" When I turn off my ad blockers most of the ads I see are not of interest to me, and in many cases they are irrelevant. For example, I just went to a news site I frequent and the banner across the top of the page was for Jimmy Johns restaurants--there isn't one within hours of here and I don't recall ever seeing one. On another site I see more than one ad for Ram trucks. Again, I am not in the market for a Ram truck, I have never owned a truck, and if for some reason I needed one I would never buy a Chrysler product. On most sites I also see tons of garbage--clickbait sponsored posts that I would never click on in a million years!

And this system is what makes the Internet work?

20 Apr 2019, 08:34 PM	#1
TenFour Master of the @ Join Date: Feb 2017 Location: USA Posts: 1,742	Targeted advertising? Why are advertisers willing to pay for so-called "targeted advertising?" When I turn off my ad blockers most of the ads I see are not of interest to me, and in many cases they are irrelevant. For example, I just went to a news site I frequent and the banner across the top of the page was for Jimmy Johns restaurants--there isn't one within hours of here and I don't recall ever seeing one. On another site I see more than one ad for Ram trucks. Again, I am not in the market for a Ram truck, I have never owned a truck, and if for some reason I needed one I would never buy a Chrysler product. On most sites I also see tons of garbage--clickbait sponsored posts that I would never click on in a million years! And this system is what makes the Internet work?